Social Media Marketing
Social media marketing is an aspect of internet marketing that involves participating in online communities and social networks. Engagement and Community. These are the cornerstones of social media marketing. It’s about interacting and sharing information with people versus selling to them.
What Is Social Media Marketing?
Social media is considered “new media” as opposed to traditional media like newspapers and television. This type of marketing is predominantly done online. Examples of social media sites we work on include Facebook, Pinterest, Google+, Tumblr and Twitter. The list of social media websites is actually endless as new ones launch every day.
Social media marketing creates buzz for a brand. If a community likes what you have to share, there’s the possibility that the information could go viral and spread like wildfire. That’s the beauty of social media. In essence, social media marketing is the new word-of-mouth marketing.
If a business isn’t involved in social media marketing, they’re missing out on connecting with their customers. Period.